By the number of Google reviews — a real measure of how many people show up and weigh in — the most popular fairs and festivals in Arizona are led by West Sedona Arts and Crafts Show in Sedona (13,114 reviews, 4.6★), Phoenix Build Expo, and Heard Museum Guild Indian Fair & Market. Here are the 12 most-reviewed events across the state.
The most popular fairs & festivals in Arizona
- West Sedona Arts and Crafts Show — Sedona · Sep 18–20 · 4.6★ (13,114 reviews)
- Phoenix Build Expo — Phoenix · Dec 9–10 · 4.5★ (6,686 reviews)
- Heard Museum Guild Indian Fair & Market — Phoenix · Mar 7–8 · 4.7★ (5,618 reviews)
- Pima County Fair — Tucson · 4.3★ (3,160 reviews)
- Sierra Vista Midsummer Small Business Market — Sierra Vista · Aug 1 · 3.6★ (2,811 reviews)
- Sierra Vista Small Business Market Fall Saturday — Sierra Vista · Oct 3 · 3.6★ (2,811 reviews)
- Flagstaff Fall Saturday Flea Market — Flagstaff · Oct 24 · 4.6★ (2,521 reviews)
- Goodyear Fall Sunday Market — Goodyear · Oct 4 · 4.4★ (2,136 reviews)
- Sierra Vista Art in the Park — Sierra Vista · Oct 3–4 · 4.6★ (2,109 reviews)
- Mesa Scrapbook Expo — Mesa · Sep 18–19 · 4.4★ (1,721 reviews)
- Avondale Food Festival — Avondale · Sep 25–27 · 4.7★ (1,628 reviews)
- Tucson Summer Night Market — Tucson · Jun 26 · 4.5★ (1,626 reviews)
How we rank popularity
We rank by Google review count rather than guesswork. Review volume is the closest public proxy for real attendance and word-of-mouth — the events locals and visitors actually turn out for. Star ratings (shown alongside) measure how much people enjoyed them; the two together give an honest picture most directories can't.
Frequently asked questions
What is the most popular fair in Arizona?
By Google review count, West Sedona Arts and Crafts Show in Sedona is the most-reviewed, with 13,114 reviews and a 4.6★ rating.
How are the most popular Arizona festivals ranked?
By number of Google reviews — the best available public proxy for attendance and word-of-mouth — with star ratings shown alongside.
