By the number of Google reviews — a real measure of how many people show up and weigh in — the most popular fairs and festivals in Montana are led by Montana State Fair in Great Falls (983 reviews, 4.3★), Montana State Fairgrounds Events, and Helena Holiday Made Fair. Here are the 12 most-reviewed events across the state.
The most popular fairs & festivals in Montana
- Montana State Fair — Great Falls · 4.3★ (983 reviews)
- Montana State Fairgrounds Events — Great Falls · 4.3★ (982 reviews)
- Helena Holiday Made Fair — Helena · Dec 4–5 · 4.4★ (754 reviews)
- Smith Farms Saturday Farmers Market — Colstrip · Aug 22 · 4.7★ (682 reviews)
- Missoula Summer Made Fair — Missoula · Jun 21 · 4.2★ (592 reviews)
- Missoula , MT Missoula County Fairgrounds Description: Missoula European Christmas Market — Missoula · Dec 4–5 · 4.2★ (592 reviews)
- East Helena Holiday Cottage Market — East Helena · Nov 6–7 · 4.5★ (497 reviews)
- Great Falls Autumn Cottage Market — Great Falls · Sep 11–12 · 4.6★ (350 reviews)
- Missoula Fall Vintage Market — Missoula · Nov 13–14 · 4.6★ (336 reviews)
- Montana Fair — Billings · Aug 7–15 · 4.3★ (321 reviews)
- Lakeside Summer Farmers Market — Lakeside · Jun 20 · 4.5★ (212 reviews)
- Kalispell Fall Vintage Market — Kalispell · Oct 10 · 4.4★ (151 reviews)
How we rank popularity
We rank by Google review count rather than guesswork. Review volume is the closest public proxy for real attendance and word-of-mouth — the events locals and visitors actually turn out for. Star ratings (shown alongside) measure how much people enjoyed them; the two together give an honest picture most directories can't.
Frequently asked questions
What is the most popular fair in Montana?
By Google review count, Montana State Fair in Great Falls is the most-reviewed, with 983 reviews and a 4.3★ rating.
How are the most popular Montana festivals ranked?
By number of Google reviews — the best available public proxy for attendance and word-of-mouth — with star ratings shown alongside.
